Shanghai Pudong New Area has received China’s “Achievement Award for Urban Informationization” in 2010 and 2011 respectively. In June this year, Pudong introduced “the Plan of National Economy and Society Informatization during the period of 12th Five-Year Plan—iPudong2015 Schema”. “3935” Campaign was released this week as part of the detailed implementation plan of iPudong 2015 Schema, and the goals are to accelerate the construction of information infrastructure, while increasing the implication of information technology in urban administration and public life and eventually leading to an optimal intellect industry and environment in Pudong.

This campaign is entitled “3935”, and the first “3” implies a prospective and ambitious view of infrastructure system, including 3 plans, namely “City optical network upgrading”, “Comprehensive plan of wireless connection”, and “Acceleration plan of triple networks”. The “9”  indicates 9 projects in respect to the government services, urban administration, social undertakings, rural life, informationization and so forth. Meanwhile, the second part of the campaign is consisted of 3 tasks and 5 measurements. The 3 tasks are to enlarge the achieved advantages in electronic information manufacturing industry, to enhance the level of software and information service industry, last but not least, to give increasing attentions to the innovative development in new intersections.